Enzo F. Cesario
Enzo F. Cesario is a Copywriter and co-founder of Brandsplat, the only online marketing and advertising company employing Brandcasting, the most effective way to brand your company on the web. Brandcasting uses informative content and state-of-the-art Internet distribution and optimization to build links and drive the right kind of traffic to your website. http://www.Brandsplat.com
Articles by this Author
What's in a Word? Google AdWords and Keyword Strategy
- By Enzo F. Cesario
- Published 20/11/2011
- Marketing
- Unrated
Search engine optimization is a sticky wicket, one that Google AdWords is intended to help address Keywords long have been seen as an integral part of the SEO process, since search engines often select articles based on the prevalence or relevance of keywords present in the article
How Do You “How To?”
- By Enzo F. Cesario
- Published 9/11/2011
- Marketing
- Unrated
"How to…" are two words that end up in search engines quite frequently The Internet is 100 percent information transmission — someone has something to share, and others have things they want to gain
Brand Management - Retweets and Viral Marketing
- By Enzo F. Cesario
- Published 4/11/2011
- Marketing
- Unrated
Twitter's strengths as a messaging service come from the fact that the messages are short, and the service is easy to use If someone can type within the character limit and handle a few basic concepts, Twitter is actually easier to use than many instant-messaging clients, and doesn't even require an install on a computer
Brand Management Success Story - "I Can Has" Branding Success?
- By Enzo F. Cesario
- Published 27/10/2011
- Marketing
- Unrated
There is really no other way to say it: Sometimes the weirdest things become branding superstars For example, begun as a trend on assorted forums and message boards, humorously captioned pictures of felines made $2 million in 2007
Brand Management - Four Ways to Cross Pollinate Your Blog
- By Enzo F. Cesario
- Published 11/10/2011
- business management
- Unrated
While using single marketing tools can be revolutionary and powerful, combining multiple tools really brings out the best in each tool Wheels are tremendous things, air conditioning is wonderful and everyone loves a comfortable seat, but simply having all three isn't the same as having an automobile
Building Brand Identity: The Shining Success Of Penny Arcade
- By Enzo F. Cesario
- Published 30/09/2011
- Marketing
- Unrated
As brands go, few are as successful as Penny Arcade Begun in 1998 as a web comic focused on videogame culture as seen through the eyes of the writer and artist, it has grown into a cultural touchstone and an example of how a brand can develop from humble roots into a true powerhouse
Building Brand Identity: How Wikipedia Defines Branding Success
- By Enzo F. Cesario
- Published 8/09/2011
- Marketing
- Unrated
It is instructive and inspiring to take a look at the people who have succeeded in your field Whether it's an attempt to learn from their mistakes and victories or just a pause to reflect on the admirable accomplishments of another, studying the work of those who've set the benchmark can inspire reflection and spur us on to greater heights
Social Media Marketing Agencies
- By Enzo F. Cesario
- Published 1/07/2011
- Marketing
- Unrated
Experts exist for a reason For example, there are many tasks the average car owner can perform on their own with a little practice; they maybe can change the oil, replace brake pads, tune a few elements
Building Inroads: The Inclusive Path to Branding
- By Enzo F. Cesario
- Published 12/05/2010
- Computers and technology
- Unrated
The traditional model of brand building has been largely dictated by the technology available When the means of communication was paper, the picture advertisement dominated, and gave rise to the clever slogan
Online Brand Management - Optimizing Facebook
- By Enzo F. Cesario
- Published 13/03/2010
- Marketing
- Unrated
We've previously discussed the Web's amazing tendency to take very good ideas and adapt them to techniques largely unrelated to their original intent Nowhere is this more currently prevalent than in the realm of Social Media Networking